{"id":7038,"date":"2014-01-09T04:23:10","date_gmt":"2014-01-09T04:23:10","guid":{"rendered":"https:\/\/ft-agency.com\/wordpress\/?p=7038"},"modified":"2014-01-09T04:23:37","modified_gmt":"2014-01-09T04:23:37","slug":"minions-descends-on-china-with-release-of-despicable-me-2","status":"publish","type":"post","link":"https:\/\/ft-agency.com\/wordpress\/minions-descends-on-china-with-release-of-despicable-me-2\/","title":{"rendered":"<!--:en-->Minions Descends on China With Release of \u2018Despicable Me 2<!--:-->"},"content":{"rendered":"<p><!--:en-->China is embracing minion madness this week with the release of animated feature \u201cDespicable Me 2,\u201d after the country shut its door to the film four years ago. The animated sequel from\u00a0<a href=\"https:\/\/online.wsj.com\/public\/quotes\/main.html?type=djn&amp;symbol=CMCSA\" data-ls-seen=\"1\">Comcast<\/a>\u00a0Corp.&#8217;s\u00a0Universal Pictures is set to open in Chinese theaters Friday.<\/p>\n<p>The smash hit, which cost a mere $76 million to produce, has raked in more than $920 million world-wide since its release this summer, making it the highest-grossing animated film of 2013 and, as the company put it, \u201cthe most profitable film in Universal\u2019s 101-year history.\u201d The movie tells the continuing story of ex-supervillain Gru and his minions, who break apart evil schemes along with the help of Gru\u2019s three adopted daughters.<\/p>\n<p>\u201cWe are pleasantly surprised to see \u2018Despicable Me 2\u2019 finally land in China,\u201d said Maria Koo, general manager of Universal Pictures in China. \u201cIt will give a wonderful ending to this film.\u201d<\/p>\n<p>The film\u2019s first installment, which was released in 2010, didn\u2019t make it to Chinese theaters, though it isn\u2019t clear why. The state film regulator, which didn\u2019t respond to a request for comment, doesn\u2019t typically explain why certain imported films are greenlighted for the Chinese market and others aren\u2019t. China caps the number of imported films shown in theaters each year to 34, with preference given to 3-D and IMAX movies.<\/p>\n<p>Chris Meledandri, producer of \u201cDespicable Me 2\u201d and CEO of production company Illumination Entertainment, said in an interview that he was delighted to see the sequel finally hit China\u2019s big screens, adding that he\u2019s \u201cexcited to see how the audiences respond to it.\u201d<\/p>\n<p>China\u2019s animated film market\u2014and its audience\u2014is growing rapidly. Box-office receipts for animated films hit 1.5 billion yuan ($248 million) in 2013, up from 630 million yuan in 2009, according to estimates from film-research firm Entgroup.<\/p>\n<p>In Beijing, Shanghai and Guanghzou, more than 6.5 million people\u2014about one-third of whom hold a college degree\u2014watch animated films, according to a report by Beijing Normal University released last month. The report also found that imported animated films saw average box-office revenue of 80.4 million yuan in 2012, or about four times more than domestic animated films.<\/p>\n<p>Last year, Dreamworks\u2019 animated feature \u201cThe Croods\u201d was pulled from Chinese theaters about two weeks ahead of schedule after raking in close to 400 million yuan at the box office. Some suspected the state film regulator pulled the film early to help<a href=\"https:\/\/media.people.com.cn\/BIG5\/n\/2013\/0608\/c40606-21784006.html\" data-ls-seen=\"1\">\u00a0make room<\/a>\u00a0for domestic animations instead.<\/p>\n<p>But Mr. Meledandri, who has been seeking opportunities to collaborate with Chinese studios and animators, said he\u2019s not concerned, noting that he sees a bright future for animation in China.<\/p>\n<p>\u201cAll of my conversations that I had about collaborating with Chinese producers or animation studios have been very positive,\u201d he said. \u201cThere is tremendous interest in what we are doing here, expressed by many people in China\u2019s film industry.\u201d<\/p>\n<p>\u201cWe are learning the Chinese market and Chinese culture,\u201d he said. \u201cThat will impact the evolution of our films as we move forward.\u201d<\/p>\n<p>Though the first installment of \u201cDespicable Me\u201d wasn\u2019t released in Chinese theaters and many minion fans have already watched the latest installment\u2014which is available for free online\u2014Mr. Meledandri pointed to the use of 3-D in the film in theaters as well as the role of some Chinese celebrities as elements that would draw audiences.<\/p>\n<p>Chinese veteran actor Deng Chao and Cindy Tian, a child star made popular by the recent hit TV show \u201cDad, Where Are We Going?\u201d provide the film\u2019s Chinese voiceovers for Gru and his adopted daughter Agnes.<\/p>\n<p><em>\u2013 Lilian Lin. Follow her on Twitter\u00a0<a href=\"https:\/\/twitter.com\/LilianLinyigu\" data-ls-seen=\"1\">@LilianLinyigu<\/a><\/em><\/p>\n<p><a href=\"https:\/\/ft-agency.com\/wordpress\/wp-content\/uploads\/2014\/01\/Despicable-Me-2-China.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-thumbnail wp-image-7039\" alt=\"Despicable Me 2 China\" src=\"https:\/\/ft-agency.com\/wordpress\/wp-content\/uploads\/2014\/01\/Despicable-Me-2-China-150x150.jpg\" width=\"150\" height=\"150\" srcset=\"https:\/\/ft-agency.com\/wordpress\/wp-content\/uploads\/2014\/01\/Despicable-Me-2-China-150x150.jpg 150w, https:\/\/ft-agency.com\/wordpress\/wp-content\/uploads\/2014\/01\/Despicable-Me-2-China-200x200.jpg 200w, https:\/\/ft-agency.com\/wordpress\/wp-content\/uploads\/2014\/01\/Despicable-Me-2-China-160x160.jpg 160w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a><\/p>\n<p>Source:\u00a0<a href=\"https:\/\/blogs.wsj.com\/chinarealtime\/2014\/01\/08\/minion-madness-descends-on-china-with-release-of-despicable-me-2\/\">https:\/\/blogs.wsj.com\/chinarealtime\/2014\/01\/08\/minion-madness-descends-on-china-with-release-of-despicable-me-2\/<\/a><\/p>\n<p>Chinese Celebrity Agency, Chinese Celebrity Contact, Foreign Actor in China, Foreign Model in China, \u5916\u7c4d, \u5916\u7c4d\u7ae5\u6a21, \u5916\u7c4d\u4e50\u961f, \u5916\u7c4d\u6f14\u51fa, \u5916\u7c4d\u6f14\u827a, \u5916\u6a21, \u5916\u7c4d\u6f14\u5458<!--:--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>China is embracing minion madness this week with the release of animated feature \u201cDespicable Me 2,\u201d after the country shut its door to the film four years ago. The animated sequel from\u00a0Comcast\u00a0Corp.&#8217;s\u00a0Universal Pictures is set to open in Chinese theaters Friday. The smash hit, which cost a mere $76 million to produce, has raked in [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":7039,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[123,124,125,128,127,126,129,78,130,102,98,82,118,131],"class_list":["post-7038","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-chinese-celebrity-agency","tag-chinese-celebrity-contact","tag-foreign-actors-in-china","tag-foreign-child-actors-in-china","tag-foreign-dancers-in-china","tag-foreign-models-in-china","tag-foreign-talent-agency-china","tag-78","tag-130","tag-102","tag-98","tag-82","tag-118","tag-131"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Minions Descends on China With Release of \u2018Despicable Me 2 - FTA<\/title>\n<meta name=\"description\" content=\"Chinese Celebrity Agency, Chinese Celebrity Contact, Foreign Actor in China, Foreign Model in China, \u5916\u7c4d, \u5916\u7c4d\u7ae5\u6a21, \u5916\u7c4d\u4e50\u961f, \u5916\u7c4d\u6f14\u51fa, \u5916\u7c4d\u6f14\u827a, \u5916\u6a21, \u5916\u7c4d\u6f14\u5458\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ft-agency.com\/wordpress\/minions-descends-on-china-with-release-of-despicable-me-2\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Oliver\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ft-agency.com\\\/wordpress\\\/minions-descends-on-china-with-release-of-despicable-me-2\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ft-agency.com\\\/wordpress\\\/minions-descends-on-china-with-release-of-despicable-me-2\\\/\"},\"author\":{\"name\":\"Oliver\",\"@id\":\"https:\\\/\\\/ft-agency.com\\\/wordpress\\\/#\\\/schema\\\/person\\\/f076e4c00545b6ff0cb77e74c9bb28ad\"},\"headline\":\"Minions Descends on China With Release of \u2018Despicable Me 2\",\"datePublished\":\"2014-01-09T04:23:10+00:00\",\"dateModified\":\"2014-01-09T04:23:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ft-agency.com\\\/wordpress\\\/minions-descends-on-china-with-release-of-despicable-me-2\\\/\"},\"wordCount\":625,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/ft-agency.com\\\/wordpress\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/ft-agency.com\\\/wordpress\\\/minions-descends-on-china-with-release-of-despicable-me-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ft-agency.com\\\/wordpress\\\/wp-content\\\/uploads\\\/2014\\\/01\\\/Despicable-Me-2-China.jpg\",\"keywords\":[\"Chinese Celebrity Agency\",\"Chinese Celebrity Contact\",\"Foreign Actors in China\",\"Foreign Child actors in China\",\"Foreign Dancers in China\",\"Foreign Models in China\",\"Foreign Talent Agency China\",\"\u5916\u6a21\",\"\u5916\u7c4d\",\"\u5916\u7c4d\u4e50\u961f\",\"\u5916\u7c4d\u6f14\u51fa\",\"\u5916\u7c4d\u6f14\u5458\",\"\u5916\u7c4d\u6f14\u827a\",\"\u5916\u7c4d\u7ae5\u6a21\"],\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/ft-agency.com\\\/wordpress\\\/minions-descends-on-china-with-release-of-despicable-me-2\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ft-agency.com\\\/wordpress\\\/minions-descends-on-china-with-release-of-despicable-me-2\\\/\",\"url\":\"https:\\\/\\\/ft-agency.com\\\/wordpress\\\/minions-descends-on-china-with-release-of-despicable-me-2\\\/\",\"name\":\"Minions Descends on China With Release of \u2018Despicable Me 2 - 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