The Walt Disney Company chief executive officer Robert Iger continues the enthusiasm: ”Lucasfilm reflects the extraordinary passion, vision, and storytelling of its founder, George Lucas. This transaction combines a world-class portfolio of content including Star Wars, one of the greatest family entertainment franchises of all time, with Disney’s unique and unparalleled creativity across multiple platforms, businesses, and markets to generate sustained growth and drive significant long-term value.”
https://venturebeat.com/2012/10/30/disney-buys-lucasarts-alongside-lucasfilm